Management

Upravljanje ljudskim potencijalima

Upravljanje ljudskim potencijalima

Gary Dessler

The book covers key HR concepts: workforce planning, recruitment, training, performance appraisal, compensation and labor relations. The book provides practical methods for effective employee management.

Mate d.o.o, 2015.
Croatian. Latin alphabet. Hardcover.
46.27 €
Upravljanje marketingom

Upravljanje marketingom

Philip Kotler, Kevin Lane Keller, Maja Martinović

Marketing management covers all unavoidable topics from the broad field of marketing that need to be known and considered when creating marketing strategies and tactics.

Mate d.o.o, 2014.
Croatian. Latin alphabet. Hardcover.
39.97 €
Upravljanje marketingom, 12. izdanje

Upravljanje marketingom, 12. izdanje

Philip Kotler, Kevin Lane Keller

"Marketing Management" (12th edition, 2008) by Philip Kotler and Kevin Lane Keller is one of the most influential works in the field of marketing.

Mate d.o.o, 2008.
Croatian. Latin alphabet. Hardcover.
23.10 €
Upravljanje proizvodnjom (četvrto izdanje)

Upravljanje proizvodnjom (četvrto izdanje)

Roger G. Schroeder

"Manufacturing Management" (Fourth Edition) - Roger G. Schroeder provides a thorough overview of the key aspects of manufacturing management.

Mate d.o.o, 1999.
Croatian. Latin alphabet. Hardcover.
18.48 €
Veliki val

Veliki val

Charlene Li, Josh Bernoff

How to win in the world of new social technologies.

Mate d.o.o, 2010.
Croatian. Latin alphabet. Hardcover with dust jacket.
9.14 €