Economy • Marketing and propaganda

Influence: The Psychology of Persuasion

Robert B. Cialdini

Dr. Robert Cialdini is the authority on the study of persuasion. His classic book, “Influence” has sold millions of copies and is widely regarded as the go-to text on the subject.

What makes the book so special is it’s not just a collection of academic studies on college students.

Bob went “undercover” to learn the secrets of used car salesmen, marketing professionals, telemarketers, and others who influence in order to survive.

He distilled his findings down to six universal principles of influence which anyone can use in their daily life.

Graphics design

Tom McKeveny

Dimensions

23.5 x 15.5 cm

Pages

320

Publisher

Quill, New York, 1993.

Latin alphabet. Paperback.

Language: English.

ISBN

0-68-812816-5

No copies available

The last copy was sold recently.

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Economy • Language & linguistics • Croatian literature • Old textbooks

Hrvatska čitanka za prvi i drugi razred viših trgovačkih škola

Dragutin Prohaska

A textbook on the Croatian language (1910), compiled and edited by Dragutin Prohaska. An official publication of the Provincial Government for the needs of trade schools in Croatia and Slavonia, with literary texts, poetry and prose.

Naklada kr. Hrv.-Slav.-Dalm. zem. vlade, 1910.

Croatian. Latin alphabet. Hardcover.

18.54 €

Economy

Nobelova nagrada za ekonomiju

Dražen Barković, Ivana Barković

The book provides a systematic and chronological overview of the Nobel Prize laureates in Economics, with a special focus on the period from 1998 to 2020.

Ekonomski fakultet Osijek - EFOS, 2021.

Croatian. Latin alphabet. Paperback.

6.98 €

Economy

Pregovaranjem do uspjeha

George Siedel

The holistic approach advocated by the author avoids the false assumption that success is determined by what happens at the negotiating table.

Mate d.o.o, 2018.

Croatian. Latin alphabet. Paperback.

19.9817.98 €

Economy • Management

Inovativno3 poduzetništvo: za studente, inovativne poduzetnike i poduzetne znanstvenike

The book functions on several levels - as a manual for students and future entrepreneurs, as an aid in finding answers to questions that can enable or facilitate the development of a globally successful high-tech project.

Tera tehnopolis, 2015.

Croatian. Latin alphabet. Paperback.

19.98 €

Economy • Old textbooks

Knjigovodstvo i korespondencija: za IV razred građanskih škola zanatsko-industrijskog i poljoprivrednog pravca

Simeon Gaćeša

The textbook "Bookkeeping and Correspondence" by Simeon Gaćeša for the 4th grade of civic schools (craft-industrial and agricultural majors) is a practical guide through the basics of bookkeeping and business correspondence.

St. Kugli, 1937.

Croatian. Latin alphabet. Hardcover.

9.36 €

Economy • Management • Psychology

Nudge: Improving Decisions About Health, Wealth and Happiness

Richard H. Thaler, Cass R. Sunstein

From Cass R. Sunstein and Richard H. Thaler, winner of the 2017 Nobel Prize in Economics, Nudge is the book that changed the way we think about decision-making.

Penguin Books Ltd, 2009.

English. Latin alphabet. Paperback.

9.32 €