
Influence: The Psychology of Persuasion
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Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.
A guide to creating tomorrow's best practices today. A call to slowly discard outdated systems and processes, and to start talking about management in a new and different way.
Profesori Milena Dragićević Šešić i Branimir Stojković napisali su knjigu u kojoj su na vrlo jednostavan način objašnjene ili po prvi put predstavljene neke od osnova koje oblikuju zanimanje zvano menadžer kulture.
Doznajte zašto je Google najuspješnija i najpoželjnija svjetska tvrtka.