Management

Menadžment uredskog poslovanja (osmo izdanje)

The book "Office Business Management" by Zane K. Quible, in its eighth edition from 2010, provides a comprehensive overview of the key aspects of office business management.

Moderni menadžment (10. izdanje)

Modern Management (10th Edition) by Samuel C. Certo and S. Treviso Certo provides a thorough overview of contemporary managerial principles, techniques, and practices.

Moralni kapitalizam: mirenje privatnog interesa s javnim dobrom

Knjiga se bavi razmatranjem mogućnosti pomirenja privatnih interesa i javnog dobra u zadanoj paradigmi globalne ekonomije i na tragu univerzalnih CRT načela društveno odgovornog poduzetništva.

Organizacija i vođenje poslova marketinga u organizaciji udruženog rada

Organizacijsko ponašanje

The twelfth edition of the textbook with an overview of organizational behavior explained at three levels: individually, in a group and in the entire organizational system.

Osnove korporativnih financija

The Fundamentals of Corporate Finance book explains the key financial concepts and tools needed to make business decisions, including capital management, investment appraisal, and risk analysis.

Osnove marketinga

"Marketing Fundamentals" (2006) by Philip Kotler, Veronica Wong, John Saunders, and Gary Armstrong is one of the most influential books on marketing.

Poduzeće - Postanak i razvoj poduzetništva i poduzeća

The book deals with various topics related to entrepreneurship and company organization.

Poduzetništvo (sedmo izdanje)

This book provides a comprehensive overview of entrepreneurship, covering key concepts such as developing an entrepreneurial idea, business planning, financing, management, and business growth.

Ponašanje potrošača

"Consumer Behavior" by Leon G. Schiffman and Leslie Lazar Kanuk is one of the most famous works in the field of consumer behavior.