
Upravljanje marketingom 1-2
Classics of Yugoslav law
Nema primjeraka u ponudi
Poslednji primjerak je nedavno prodan.

Classics of Yugoslav law
Nema primjeraka u ponudi
Poslednji primjerak je nedavno prodan.
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Marketing Management is the leading marketing text because its content and organization consistently reflect changes in marketing theory and practice.
Management and Marketing in Turbulent Times. An indispensable guide for business leaders who strive to survive today's economic storms and thrive in tomorrow's inevitable turbulence.
"Marketing Management" (12th edition, 2008) by Philip Kotler and Kevin Lane Keller is one of the most influential works in the field of marketing.
The trade framework in 1997 was marked by the entry into force of the first comprehensive Trade Act (as of January 1, 1997), which established clear rules for conducting trade activities and market conditions.
The book reveals the 7 principles by which Steve Jobs transformed Apple. Through practical examples, Gallo explains how passion, vision, innovation and simplicity lead to top business success.
The manual provides seven key principles for effective management of people and organizations. Brajša emphasizes the importance of communication, interpersonal relations and personal maturity of managers in achieving success.