Classics of Yugoslav law
The book consists of two volumes.
Jedan višetomni primjerak je u ponudi.
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Marketing Management is the leading marketing text because its content and organization consistently reflect changes in marketing theory and practice.
Management and Marketing in Turbulent Times. An indispensable guide for business leaders who strive to survive today's economic storms and thrive in tomorrow's inevitable turbulence.
"Marketing Management" (12th edition, 2008) by Philip Kotler and Kevin Lane Keller is one of the most influential works in the field of marketing.
In the book, economist Jeffrey Sachs presents an optimistic plan for eliminating extreme poverty by 2025. He argues that this is feasible with political will, because world wealth is growing, and poverty is not fate, but the result of inefficient systems.
This university textbook covers in detail the basic concepts, functions and practices of banking, with an emphasis on commercial (business) banking in the context of the modern financial system.
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