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Titles in our offer
Ponašanje potrošača: Europska slika
The textbook is the work of four university professors and top researchers and marketing experts who managed to create probably the best consumer behavior textbook on the market today, which is specifically adapted to the European business environment.
Poslovna etika, korporacijska društvena odgovornost i održivost
The book presents a range of issues and topics within the framework of corporate social responsibility, and mentions numerous problems and debates.
Poslovno odlučivanje
Why do some people in some companies constantly amaze us with excellent decisions, while in other companies they make mistake after mistake? Do they understand their business better? Or are they simply smarter? Or is it all a matter of luck?
Pravno okružje poslovanja
Knjiga pruža sveobuhvatan pregled pravnih aspekata poslovanja, uključujući ugovorno pravo, trgovačko pravo, pravo intelektualnog vlasništva, zaštitu tržišnog natjecanja i potrošača, te porezni sustav Republike Hrvatske.
Pregovaranjem do uspjeha
The holistic approach advocated by the author avoids the false assumption that success is determined by what happens at the negotiating table.
Premještanje usluga
Exploiting the optimal overseas opportunity.
Prezentacijom do uspjeha
In this book, world-renowned consultant and presenter Jerry Weissman talks about how to connect with the most difficult and demanding audiences and inspire them to action.
Primijenjena matematika za poslovanje, ekonomiju, znanosti o živom svijetu i humanističke znanosti
This book provides an excellent introduction to all mathematical disciplines that are applied in the social sciences, especially economics, but also in the natural sciences.
Putem svile do bogatstva: kako možete zarađivati investirajući u novootkriveno azijsko blagostanje
Eine Gruppe von Finanzanalysten und Journalisten gibt Antworten auf die Fragen.
Računovodstvo: Temelj poslovnog odlučivanja
Das weltbekannte Lehrbuch mit dem schlichten Namen „Accounting“ wurde konzipiert und geschrieben, um Studenten und Geschäftsleute in die Welt des Rechnungswesens einzuführen, das heute eine der wichtigsten Geschäftssprachen ist.









